Bachelor of Science in Tourism Management (BSTM)
The Bachelor of Science in Tourism Management (BSTM) program is designed to prepare students for careers in the tourism industry, which encompasses sectors such as travel agencies, tour operators, destination management organizations, hospitality establishments, and cultural attractions. This program focuses on developing students' understanding of tourism principles, destination management, and tourism business operations.
Specialization
Within the BSTM program, students may have the opportunity to specialize in areas such as tourism marketing, tourism planning and development, sustainable tourism, cultural tourism, or adventure tourism. Specialization options may vary depending on the institution offering the program and the interests of the students.
Curriculum
The curriculum of the BSTM program includes courses that cover topics such as tourism industry overview, tourism marketing strategies, destination management, tourism planning and development, sustainable tourism practices, and tourism policy and regulation. Students also learn about tourist behavior, tourism trends, and cultural considerations in tourism management.
Experience
Students in the BSTM program may have opportunities for internships, cooperative education experiences, or fieldwork in tourism-related organizations such as travel agencies, tour operators, destination marketing organizations, or hospitality establishments. These experiences allow students to apply their knowledge in real-world tourism settings, gain practical experience with tourism operations, and develop industry connections.
Opportunities
Graduates of the BSTM program can pursue careers in various sectors of the tourism industry, including travel agencies, tour operators, destination marketing organizations, hospitality establishments, and cultural attractions. They may work in roles such as tourism manager, destination marketer, tour coordinator, travel consultant, or ecotourism guide. Some graduates may also choose to pursue entrepreneurship opportunities by starting their tourism-related businesses or consulting firms.
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